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Korean Pavillion at SIAL PARIS 2024



✨ [SIAL 2024] The Korean Pavilion made a splash in Europe! 🇰🇷✨

From October 19 to 23, the Korean Pavilion at SIAL 2024 won export consulting for an impressive amount of $90 million! 💸 With 75 companies from Korea, we presented authentic and innovative products: from kimchi to ginseng, to alternative meats and meal replacements. 🌱🥣

🍲 Focus on Samgyetang! This traditional Korean dish made its successful European debut, attracting healthy food lovers with exclusive demonstrations and tastings.

🥬 Vegan products, such as vegan kimchi, vegan dumplings, and alternative meats also made a strong impression, attracting an audience increasingly sensitive to plant-based choices. 🌿

A French buyer shared: “The popularity of K-food is growing all over Europe! » He has also signed a contract to import Korean sauces to meet this growing demand. 🌏💥